I realize I’m running the risk of having this come across as a blatant, shameless plug – which it is – but since I’m your trusted mortgage advisor, I’d be remiss not educate you on these important truths.

So here it goes…

Today’s mortgage consumers are faced with more lenders, mortgages, features and rates than ever before. On top of that, current mortgages are often highly complicated and specialized. The only way to be confident you’re getting the mortgage that’s right for you is to rely on the services of a mortgage broker.

Here’s why:

1. Specialist vs. generalist

Mortgages aren’t a sideline for brokers, as they are with some bank reps. As specialists, brokers fully understand mortgages, study rate markets, talk to lenders on a daily basis and keep abreast of the latest product developments. Plus, they’re seasoned negotiators so they can help make sure you get the best available rate from lenders.

2. More choices

Mortgage brokers aren’t dedicated to a single lender, so they can offer the full spectrum of mortgages from virtually any lender on the market. No matter what you need, a broker can access it, explain it and make sure it’s priced right for you.

3. Brokers make lenders compete

Mortgage brokers shop your application to a wide range of lenders and get them to compete for your business. When lenders know there are several others in the running, they offer their best rate and features right up front.

4. Unbiased advice

As independent business people, mortgage brokers don’t have allegiance to a particular lender. So their expert advice is in YOUR best interest instead of the lenders’. Pun intended.

5. Save time and energy

Shopping for mortgages can be time consuming and frustrating if you do it yourself. Mortgage brokers can shop dozens of lenders in the time it takes you to book a single appointment at your bank. And all that choice helps ensure you’ll save money too!

When the time comes that you need new or revised financing, call me for a free consultation so we can explore all your options.

If your friends or family are looking for advice too, please pass my contact info on to them – I appreciate your referrals!